This is Bronconess
A wine brand operated by students to create a story, an impact, and a legacy. 100% of profits go to scholarships for students at Western Michigan University.
Business and Education for Purpose
The Leadership and Business Strategy program of the WMU Haworth College of Business is proud to bring to the world Bronconess – a wine created and operated by students to honor the spirit of Broncos everywhere. All proceeds from Bronconess go directly back to students in the form of scholarships.
Western Michigan University Leadership and Business Strategy students believe the best way to learn business is by doing business, that business is about profit and purpose, and that with courage and enthusiasm, anything is possible. Bronconess Wine exemplifies just that.
Wine With Purpose
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